![]() ![]() It is these lines that has given the name to the car design where the concept has also been used. We are talking about the famous Coca-Cola glass bottle with the characteristic hourglass shape – ie wide above the bosom, slim at the waist and again wide over the lower region. You have probably come across the description Coke bottle design here at ViaRETRO before. And even though this is popular knowledge, it makes sense. The fact that the shape of the packaging for a well-known soft drink should name a type of design on cars sounds like an American invention of the more self-glorifying kind.
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